Vlogging: The Dark Side of Video Blogging Revealed
Learn about the potential dangers of vlogging and its impact on viewers. Understand the business model, buying psychology, and emotional investment involved in vlogs and how they can negatively affect mental and emotional well-being.
Vlogging is extremely dangerous. If you are a regular vlog consumer then your life can be ruined at this level that there is no U-turn today 80% of the content consumers watch vlogs on YouTube and you have no idea Subconsciously.
what are these vloggers doing with you?
Many researchers say that watching vlogs is 5x more addictive than Cigarette and alcohol And you know what where cigarettes and alcohol only spoil your physical health, At the same watching vlogs continuously can destroy you mentally, physically, emotionally, and financially But the question is,how can this happen?
And if this is happening then how come no one of us has come to know to date And most importantly,.What are the powerful lessons that we can learn from this case study and implement in our lives?
Vlogging, Basically blogs in video format. But there is one big difference that changes the whole game. Whenever you read a blog, then in most cases, there are never any characters in them. And when there are no characters then you do not have any personal connection with those blogs. Whereas, When you look at vlogs, it always has some character involved. And with that character, You build a personal connection within a period while these things are goldmines for vloggers. The same thing for you can be very dangerous How?
Well, to understand this thing you need to understand these 3 things.
No.1, How Vlogs Business Model Works?
No.2, Because of the vlogs What kind of disruption came in the life of the creators And 3rd and most importantly, When you look at these vlogs as viewers. So how's your life getting worse, If you just look at the business model of vlogs from above So you will see only one thing And that is YouTube AdSense Monetization And that is true Whether there is a "Gaurav Taneja" Sir or "Sourav Joshi" with an average 180 to 200 million views a month they are earning in crores.
But Have you ever wondered how these people got here Because it's not what they look like Well the process to become a family vlogger of this level looks like this Stage 1, You start vlogging And you start sharing some experiences of your life. After which you move to stage 2 Where you figure out who is your audience and what kind of content they like to see a vlogger crosses Stage 1 and Stage 2, After that they start to experiment during this experience they also get a lot of new audiences And those people start introducing new characters inside their vlogs.
Those characters, can either be their friends or they can also be their family After introducing new characters They start to figure it out again They figure out what is his character has become the favorite of the audience. And No.2, They find out who his target audience is who will see him regularly once this is done Then the vloggers and the characters come to their vlog Together they create a marketable experience for you people. But The question is, how do these vloggers know which experience will sell and which experience will not sell? How exactly do they know what they will show so the audience will see them? And most important.
Buying Psychology Buying Psychology of all of us operates on the principle of Carry Forward Investment In simple words If you have invested in a product So you tend to spend more on it But in the case of free products Our investment form changes Now see how this works You see a vlog in which these vloggers are selling you an experience for which you give your time in return for buying out Moreover, More than time, the characters you see in the vlogs You are investing your emotions in them With time As you start watching more vlogs your invested time starts increasing Along with that, whatever you have invested emotionally within those vlogs it also starts growing. In simple words, Your Emotional Investment With Time Keeps Growing Within Vlogs To make it more powerful, vloggers start exposing their privacy.
Because they know this for a fact The more privacy they expose the more your emotional connection with them will grow In very simple words, With time they go on selling you their privacy and you go on buying their privacy And these sari things are incentivized with a lot of fame and money.
But where does this money come from Well in a majority of the cases 3 sources
No.1, Google AdSense
No.2, Brand Sponsorships And you know what!
The vloggers who do sponsorships In the majority of cases People don't even know that they have sponsored something Because you are looking at his daily vlog Inside which he has placed a product and that thing seems so natural to you. That you do not even know that that vlogger has got money to promote that. Like way, If you see another creator or you take our example You know every single video That this video is sponsored by this particular brand, For which brand the vlogger got paid to promote You will not even know in most cases And 3rd, AD Cast Vloggers who reach a very high level those vloggers are also cast in different advertisements, for which they get paid for And you know what! The vlogger started by showing you an experience Now he is not selling his experience but selling his life And with time As the money keeps on increasing this gap starts to shrink further.
I know what you are thinking when you see this By using our psychology by selling us their life experiences What amazing money are these vloggers earning We are losing time but they are making money Well, that's not true Because more amazing a vlogger's life looks to you from the outside the worse it is from the inside Fame comes with a price I repeat Fame always comes with a price And in case of family vloggers this is the price you pay In the case of family vloggers, whatever fame they have They have to pay these 3 types of prices for that fame. No.1, Manipulated Reality Vlogs are not real Even if it's someone's daily vlog. The life of vloggers you see in vlogs is just what they want to show you. In reality, No one is so much interesting in their life and no one is so happy Vlogs are completely scripted Even if it is someone's daily vlog. Actual recording is 2 to 3 to 4 hours But placed in front of you is an engaging day of 10 to 12 minutes. Which is full of excitement, thrill, and fun After talking to 7 to 8 vloggers We got one thing in common And that is Unwillingness Vloggers deliberately perform such activities which they do not even like to do.
But they do it Because they know that by doing this they will be able to create very engaging content that their viewers will love. There is no such house in this world where there are no fierce fights but if you see someone's family vlog So in 99.9% of the cases you won't even see those fights. Gaurav Taneja sir, is one of the top vloggers in India at the moment.
There is a lot of respect for him and his wife Ritu Mam. But I'll show you something And please don't take it out of context As much as she took care of me at that time, the things with which we have gone through, We have told you only 20% of the things at that time we went through a lot. Had done a lot of go through and now eat something haven't eaten anything since morning, had an exam It's very hard to believe But Influencers Have Mastered The Art Of Manipulating You Emotionally I'm not trying to say Whatever Gaurav sir said here is a lie What i'm trying to say is that whatever is shown and told to you in the vlogs It is completely unreal and heavily scripted The idea of being observed changes the action of the subject If you know that someone is watching you then you will not do those things with purposely what you were doing when no one was watching you Famous vlogger Casey Neistat came and said this publically that they did not argue with their wife with purposely so that he can bring them to the vlogs and they have good content for people to see 2nd price, Privacy to get good quality content every day By going in some way or the other vloggers have to compromise their or their family's privacy Now see how this works The more privacy that is exposed the more people will become interested in that vlog the more people will become interested.
People will start to connect with the characters inside that vlog, and The will start to be emotionally connected with them when they become more emotionally connected They start getting addicted to that vlog, And with time, the more people have addicted the more viewership they will get. And the final result of this viewership is a lot of fame and a lot of money. Today whose children you see in vlogs have you ever thought what after 4-6 years today What will happen to those children Many types of research show that children who get exposed to Massive Fame in their childhood. Later on in life, they suffer from celebrity syndrome Vloggers expose their children to millions of people through their vlogs. Now everyone knows them Like her parents they are also famous Whose downside is that time that child gets used to this fame and love. Later, when those kids grow up They'll seek celebrity treatment everywhere. Because today they have been made into the habit of that thing in their childhood.
The worse part of this fame is That child will not be able to live his life freely for a very long time. Because he will always fear judgments That if I do something then what will people think of him because millions of people know him Today it looks all good But the level of fame with which vloggers have exposed their family members Over the period This thing will become the reason for their social anxiety. Every vlogger has to pay a price for his fame Food vloggers pay their price by compromising their health Fitness Vloggers Pay Their Price By Creating Repetitive Content Family vloggers pay the price for this thing by exposing their privacy Travel Vloggers Pay This Price By Going On Over Expensive Trips what they can't even afford. And most importantly, Lifestyle vloggers pay the price for this thing by showing a fake lifestyle. Something that costs a lot of money.
I know what you are thinking As viewers, what problem do we have with this thing what is our loss in this And that's what brings us to the 3rd and most important point. And that is Viewers' Life Disruption Now look a this very carefully You start watching a vlog and with time you start increasing the amount of time you spent on that vlog. Why? Because now you are so emotionally invested in that person that now you need more deep insights about his life The more deep insights you get about his life the more your sense of superiority will grow. You will start feeling better inside. And with time, You will start increasing the time in which you are investing more The result of which will come out is That you start to procrastinate You will leave your important work and say that you will do these things later. After a while, this thing you're doing will become a huge brag-worthy thing in your social circle that you know too much about a particular vlogger People start showing off inside their circle That I know more about this vlogger than you do Why? because I see them regularly and you know where this thing ends In the State of Constant Comparisons There will come a time when you will start comparing your life with the life of your favorite vlogger. Why? Because seeing his life you feel that why my life is not like this. Without knowing this, That is completely scripted That is not real Most of us never want to accept this thing that with vloggers you have a parasocial relationship That is, for you because you are seeing that vlogger daily and you know they're in and out because that vlogger is exposing your privacy to you.
But you know what For that vlogger you are just a stranger About which they don't care Maybe that vlogger is your family for you But in reality For that vlogger you are just one in a million fans Most important now What are the powerful lessons that we can learn from this case study and implement in our lives?
No.1, Always Stay Mindful No matter how much you like watching someone You should never follow them Never follow anyone blindly And most importantly, There is no need to compare your life with anyone's life. Why? Because it will always make you feel bad about yourself you need to understand That at the end of the day, vlogging is a business for vloggers So for you your work should be your priority, not watching anyone's vlog. 2nd lesson, Conscious Acceptance You have to accept consciously that vlogs are not real What you are shown those things in real life is much different from Vlogs and is completely scripted A scripted life is shown to you, not real life Time is yours and your choice is yours too.
Do you have concerns such as:
- Danger Alert: The Hidden Risks of Vlogging
- The Dark Truth About Vlogging: Is it Safe?
- Vlogging: The Hidden Dangers You Need to Know
- Vlogging: The High-Risk Trend You Should Be Aware Of
- Is Vlogging Worth the Risk? Uncovering the Dangers
- The Shocking Reality of Vlogging: A Cautionary Tale